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Australasian Business Intelligence - Successful ads an artform.
11/29/2008 - By Admin

Nov 15, 2006 (Herald Sun - ABIX via COMTEX) -- The creation of successful advertisements is essentially an artform. Each ad must be created taking into consideration the unique factors of each business, and good ads not only encourage customers to turn to the advertised company, but discourage them from calling competitors.

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When constructing an ad it is important to keep in mind that bullet points tend to be more appealing than paragraphs of text and that providing ...

Read the rest of this article with a Free Trial at HighBeam Research. .fa_dropdown_wrapper { } .fa_dropdown_wrapper.left { float: left; } .fa_dropdown_wrapper.right { margin-right: 10px; float: right; } .fa_dropdown_wrapper h4 { font-size: 11px; font-weight: bold; margin: 0; padding: 0; line-height: 1.5em; } .fa_dropdown_wrapper .fa_dropdown { position: relative; float: left; } .fa_dropdown_wrapper .fa_dropdown img { cursor: pointer; } .fa_dropdown_wrapper .fa_dropdown ul { margin: 0; padding: 0; list-style-type: none; display: none; position: absolute; top: 13px; width: 177px; height: 100px; overflow: auto; left: 1px; background-color: #E8F0F2; border: 1px solid #9ba1ab; } .fa_dropdown_wrapper .fa_dropdown ul li { font-size: 11px; padding: 2px 8px 4px; line-height: 1.5em; } if (!state)Article Source http://findarticles.com/p/articles/mi_hb4692/is_200611/ai_n17471825